ecommerce redesign case study

Retail Ecommerce Growth Platform

A multi-category retailer struggled with slow category pages, thin SEO content, and a checkout that leaked mobile users. We rebuilt the storefront architecture, tightened Core Web Vitals, and introduced category content …

8+

Years experience

4.9/5

47 Google reviews

100+

Projects delivered

India+

Global delivery

Overview

A multi-category retailer struggled with slow category pages, thin SEO content, and a checkout that leaked mobile users. We rebuilt the storefront architecture, tightened Core Web Vitals, and introduced category content hubs that ranked for commercial queries without duplicating product copy.

The engagement covered UX redesign, Shopify/custom hybrid integrations, schema for products, and a 90-day SEO content sprint. Within the first quarter after launch, organic sessions to money pages rose materially and mobile conversion rate stabilized above the pre-redesign baseline.

This case demonstrates our ecommerce playbook: fix technical foundations, clarify IA, then earn rankings with helpful category narratives — not doorway spam.

Benefits

Outcomes teams hire us for — clarity, speed, and measurable growth.

Faster LCP on category templates

Image strategy and critical CSS reduced bounce on mobile.

Cleaner indexation

Facet rules prevented thin URL explosions.

Higher quality enquiries

Content matched commercial intent, not generic blog traffic.

Features & Capabilities

What is included when you partner with Bharat Tech Hub.

01

Discovery

Crawl + conversion analytics review.

02

Rebuild

Templates, schema, and checkout UX.

03

Growth

Category SEO + ads landing alignment.

Our Process

A predictable delivery rhythm from discovery to iteration.

  1. 1

    Audit

    Technical and content gaps mapped.

  2. 2

    Design

    IA and component system.

  3. 3

    Ship

    Phased release with redirects.

  4. 4

    Optimize

    Query wins expanded intentionally.

Technology Stack

Modern, maintainable tools chosen for performance and longevity.

Pricing Guidance

Case study — pricing confidential.

Final quotes depend on scope, integrations, and compliance needs. Request a tailored proposal.

Frequently Asked Questions

Straight answers for buyers comparing agencies and freelancers.

Was ranking preserved during migration? +

Yes — via a full 301 map and parity checks on key landing URLs.

How long was the project? +

Design and rebuild spanned roughly 10 weeks, followed by a SEO sprint.

Ready to build with Bharat Tech Hub?

Share your goals — we will respond with a clear scope, timeline, and investment range.